About Playinc - Sensory Toys for Children

Welcome to Playinc, where we're all about making sensory play affordable and accessible for families like ours!

Our journey began in June 2012 when we became parents to our incredible son, Zac, who has Angelman syndrome. Zac's unique qualities and his love for sensory experiences inspired us to create a business where families facing similar challenges can find affordable sensory toys through our range of sensory toys for all needs.

Zac, now a cheeky 12-year-old, plays a crucial role in our journey as our Chief Tester. We rely on his feedback to ensure that the toys we offer are not only engaging but also meet his specific needs.n

As we know, focusing can be a challenge for him, so the toys we sell are often multi-sensory, interesting, safe, and designed to promote engagement - especially for children who benefit from structured sensory input and ADHD sensory support tools.

These products are also widely used by families looking for structured support for autism, helping with regulation, calm, and sensory processing needs.

At Playinc, we believe that every child deserves the opportunity to explore, learn, and have fun through sensory play.

That’s why our collections are organised to help families quickly find the right tools, whether that’s calming sensory input, focus support, or interactive stimulation:

• 👉 fidget toys for focus and anxiety relief
• 👉 stress relief toys for adults and kids
• 👉 light up bath toys
• 👉 sensory lights for calming routines
• 👉 sensory bath toys for children

We also group everything into one central place so families can explore easily: Sensory Toys

If you're looking for more structured support, you can also explore our dedicated guides and collections for:

• Autism sensory regulation and calming support
• ADHD focus and attention tools
• Everyday sensory play for emotional regulation and development

These are all part of our wider mission to make sensory support more accessible for every family.

Thank you for being a part of our journey. Together, let's make sensory play inclusive and accessible to all!

With love, The Playinc Family!

Laura, Ian, Zac & Freya